Following more than fifty years of activity in the tyre industry, the
Marangoni Group is facing this new era of the global economy with a
complete approach to the business and further strengthening of its
international position.
Its highly integrated operations in fact cover the entire life cycle of
the product, in different segments of the market: production of
machinery for the tyre industry, development of retreading materials and
technology, new tyre production - for both industrial vehicles and
motor cars, and industrial scale retreading.
The products are marketed both through important supply agreements with
all the main tyre makers and by supplying tyres to private and
industrial customers through branches and distributors in many countries
around the world.
This global network of commercial relationships is extended and
integrated vertically with a network of retail sales outlets,
Pneusmarket, covering much of northeast Italy and representing an
important “sensor” to read the changes taking place in consumption
patterns and the needs of the end users of the entire supply chain.
The final phase is represented by the production of clean energy through the thermal processing of used tyres.
Few other companies can boast the same experience, capacity and knowledge in the management of the tyre life cycle.
As regards company organisation, Marangoni Spa directly manages the
business involving retreading materials, systems and technology, as well
as direct retreading and the production of industrial tyres.
Furthermore, it is the parent company that controls several other Group
companies, including Marangoni Meccanica SpA (production and marketing
of machinery and technology for the tyre industry), Marangoni Tyre SpA
(production and marketing of new car tyres), Pneusmarket (distribution
of multibrand tyres through a network of over 50 sales outlets).
The Rovereto office also manages the companies and the manufacturing
sites that the Group has established in Tennessee (Nashville), dealing
with the NAFTA markets, in Brazil (Belo Horizonte) for the South
American markets, in Germany (Hamburg) for the northern Europe markets
and finally in Sri Lanka and China, so as to follow the important
developments in the Asian markets.